Want to Boost your Price Point?

Best in show: Designers put colorful screen prints on display for Spring (Marie Claire, June 2014).

A Marc by Marc Jacobs Clutch bag selling for $88 (left), a Zara Top for $49.90 (middle) and a screen printed Dior dress that "brings a casual element to evening wear with a landscape decal (decal - really? on a tank dress
(we're pretty certain that it's a heat transfer).

 (OMG - price not listed, so you know it's a big one). 

And, the skirt at the top of the page is from Tibi that is selling for $295.

 

RhinoTech likes the Price Point that Just Exploded! 

 

You have just witnessed a phenom of a marketing effort when a "luxury for less" section features screen and/or digitally printed items that sell for approximately

$50 - $300 or an unlisted amount.

Not only are these prices demanded AND RECEIVED, but transactions

are completed without a wince.

And, for those of us in the industry, this is an information windfall, a smack to the side of the head, bells going off in our collective brains kind of moment. So...here are a few tips to help you get in on that for your own business; a way to demand and get a little more of the monetary reward.

#1 - Add the important, but oh-so-discreet POC (pop of color) to a black and white design. A bit of watermelon, orange/red or a brilliant shade of blue provide the enhancement.

#2 - Add a bit of textile metallic foil in an unexpected place on the image.
Foil costs pennies.

 #3 - Heat press rhinestones in monotone on the entire front or back of the shirt on top of the design (rhinestones cost pennies).

#4 - Color block or B & W block with a line of birds on a wire similar to this beautiful image from dimage. Screen print one of the birds in a vibrant color. 

#5 - Print or heat press a large image that you created. Be daring and print it onto a Light Blue or Pink (all the rage) Black, Navy, Orange or Red T-Shirt dress.

With each endeavor, you carve out more of a reputation for yourself; for your daring; yet, sophisticated work that will command and secure a larger price point. With each display (marketing) on all social media sites that extend further than screen, digital and graphics printing sites, friends, groups and associations, your efforts expand to a broader market! The reward will be viable and notably exciting!

opportunities on all orders of $50+ in contiguous U.S. and we ship worldwide.

 Thank you for connecting with us on         watching our step-by-step training videos @ keeping up with what's new via  More Industry News:   and catching us @  .

651-686-5027 x 4

info@rhinotechinc.com    888.717.4466 

www.rhinotechinc.com     651-686-5027

RhinoTech Salutes the Explorer

 One is a chef. The list also includes a mayor, a governor, a former Joint Chiefs of Staff, a Prime Minister, the CEO of Youtube, the "science guy", an English teacher, a musician, a screen writer, a high school senior. Their common thread is that all have been high school or college commencement speakers in 2014. From the virtually humorless to the mostly humorous speeches, the speakers were passionate that maintaining a life-long passion for learning (that combines higher education, travel, volunteerism, work and life experiences) that is essential to achieving a life of fulfillment.

RhinoTech Agrees.

Gathering wisdom and knowledge is what lifelong learning is all about. It is about the "ongoing, voluntary, and self-motivated pursuit of knowledge for either personal or professional reasons" (thanks Wikipedia). When we relate it to our professional selves and the affects on our screen, graphics and digital printing businesses, it reflects on the need to continually learn about new screen cleaning technology, digital printing techniques, learning how to blend digital and traditional screen/graphics printing and screen cleaning methods under one roof, what our competition is doing, pricing and more.
 

Explore and Be Inspired.

As an industry specialist, we must explore and compare all options when figuring out the way to capture new and keep current business. Essentially, there is no room for a die-hard and tradition  if a business is to thrive. Instead of feeling sick when you turn away a customer who wants 1 or 20 shirts printed and you can't offer it because of textile screen set-up charges, discover a better way to fulfill these requests. Complement your traditional screen printing endeavor and increase your profit margin in a new way that fits your business. Explore digital printing options from RhinoTech.

Let us work with you to figure out how to incorporate new technology into your existing space, explore digital heat transfer equipment, such as SunAngel DARK printers, heat presses and toners.

And, be inspired to know that you can implement this type of system by spending $1,879 to get started or under $5,300 for a pro set-up that takes up little space and inventory needs. And, the learning curve is minimal!

Just like a new grad, remain excited to explore all opportunities about your craft. It's important to do what you love and believe in with the equipment and supplies that are right for you. If you want a little travel (that is a part of life-long learning) to help inspire you, we invite you to spend some time with us in our Distribution/Training Center. Receive some hands-on training and leave fulfilled.

Thanks for reading and subscribing.
 

  Thank you for connecting with us on  following us on  working with us on    viewing us at  watching our step-by-step training videos on  keeping up with what's new via  More Industry News:   and connecting on   .

651-686-5027 x 4 for excellent customer service!

info@rhinotechinc.com    888.717.4466 

www.rhinotechinc.com     651-686-5027

Want some SFX?

If your answer is yes, then you definitely need to check out the RT SunAngel DARK series of printers with white and CMYK toners and DayBold Fluorescent White and Color toners.

Special Effects on Heat Transfer Images for DARK Apparel powered by RhinoTech.

This is the series of printers, toners and weedless heat transfer paper that will let you generate special effects on black and white t-shirts and other apparel. The RT SunAngel DARK series of printers features brilliant fluorescent colors and white toner and vivid CMYK colors that can be directly transferred to black, dark and light colored apparel. The addition of Textile Metallic Foil and/or Rhinestones help to create even more powerful special effects.

The RTSunAngel systems are especially significant today with the limitless appeal of black and white apparel and/or stunning, multi-colored t-shirts. These fashion statements are especially on-trend (and unisex) when wearing bold, black and white graphics and color-blocked apparel with a bit of brilliance under a blazer or with distressed jeans. They are easy to design/print because the RT SunAngel series affords a way to generate intense color and white effects for customers who desire one or 200 pieces. 

This is all you need!

To print on DARK apparel, the RT SunAngel DARK series includes the 33SC printerwith CMYK toners, the RT 33WB with white toner, the RT 33DC with brilliant DayBold Fluorescent color and the RT 33DW with DayBold Fluorescent White and RTSunAngel DARK heat transfer paper that is weedless.

To print on white and light colored apparel, the system includes the RT 33SC printer with CMYK toners, the RT 33DC with Fluorescent colors and weedless, SingleStep™ heat transfer paper. Apparel that is 100% cotton, a 50/50 blends and/or Polyester can be used with either system.

Multi-Purpose Printers!

SinglePrint™ heat transfer paper from RhinoTech can also be used with the 

RT SunAngel series of printers. Produce vivid images that transfer to hard surfaces such as metal, ceramic, wood, plastic and glass. 

 Thanks for checking us out. Find current SALE EVENTS on all sites below!
 

  Thank you for connecting with us on  following us on  working with us on    viewing us at  watching our step-by-step training videos on  keeping up with what's new via  More Industry News:   and connecting on   .

651-686-5027 x 4 for excellent customer service!

info@rhinotechinc.com    888.717.4466 

www.rhinotechinc.com     651-686-5027

Want to DIGITALLY print on DARK garments & fabrics w/BOLD, BRILLIANT FLUORESCENT, CMYK and THE WHITEST OF WHITES?

The new system that makes this type of digital printing possible is the RT SunAngel system  that includes Transfer paper, Toners in our DayBold Fluorescent and White, traditional CMYK and white; Laser printers. 

Stunning, 2-step process mimics the simplicity of all RhinoTech transfer systems:

This printing system involves a simple, TWO-STEP process using the A/Image Sheet where you will print on the smooth side & the B/Transfer Sheet with a white coating.

Step 1: Print design with DayBold printer on smooth side of A Sheet/Image sheet in a mirror image.

Step 2: Place B Transfer Sheet in WHITE laser printer to print WHITE portion of design.

Marry the Image and Transfer sheets. At this point, we like to use a laminator to make sure that there are no air pockets between the A and B sheets with the TRANSFER SHEET on top.

After lamination, place sheets on heat press, fold back a corner so that when it comes off press, you can HOT PEEL easily starting w/the corner and pulling back in one smooth motion. Place parchment sheet on top and heat press at 260°, medium – medium heavy pressure for 40 seconds. Next, trim excess paper around design on transfer

The final step to beautiful, eye-popping design results:

Next, place dark shirt on press; place parchment sheet on top of shirt and press

shirt for a few seconds to remove any moisture and wrinkles. Remove parchment paper.

Place design on shirt w/parchment paper on top. Press at 260°, medium to high pressure for 40 seconds. Remove parchment and let shirt cool to the touch (no more than 60 seconds).

Place shirt on press so that you have a firm surface in which to peel transfer. Next, place parchment on top of design. Press again for 20 seconds to make sure that transfer is embedded deeply into shirt fibers.   

Remove parchment and watch YOUR RT SunAngel DARK DESIGN BRILLIANCE POP OFF THE SHIRT!

If you would like an in-depth discussion on this cool, new system, contact Gregory Markus @ 651-686-5027651-686-5027 x 2 and all these other places: 

info@rhinotechinc.com    888.717.4466

www.rhinotechinc.com  youtube.com

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Hands-on Digital Printing Instruction from RhinoTech!

Moving into new location with training lab in 2012!

When we decided to move/expand our entire distribution, fulfillment and operations in 2012, we agreed that it had to include space for a large training facility. Though you might have missed our new Eagan, MN, location announcement at that time, we want to publicize, again, that we do have a great training facility with the following features:

• a bright, comfortable work/training space (summer or winter!)
• a wide range of heat presses on display for hands-on instruction
• plenty of table space to lay-out and learn about all the types of heat transfer papers offered by RhinoTech
• computer access to learn about SmartDesigner X6 Creative Assistant that is a digital art program that has been specifically designed to wrap into the Corel Draw X6 program. It minimizes the need to learn complex production techniques becoming a powerful design tool. And, it quickly creates high quality artwork that can be customized through production-ready clipart images and templates
• the ability to offer one-on-one or group instruction on how to print on light and DARK garments; how to print on mugs, caps, plates, t-shirts, t-shirts and other garments
• ability to learn about all of our latest, state-of-the-art RT SunAngel printers and toners (also available in brilliant Fluorescent and white, WHITE)
• opportunity to meet the RhinoTech team
•  instruction from guys who have readily embraced technology and transitioned excitedly!
• excellent conversation w/large selection of coffees including Latte, Cappuccino  Espresso, French Vanilla Espresso (each cup individually ground) and other beverages!
  
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